InnerSelf.com

(New York Times)

by Paul Boutin.

The designers and engineers who build Facebook are anything but complacent about their success. They face a constant threat from the career-centric LinkedIn, specialized upstarts like Instagram’s mobile photo network and now Google’s fast-growing Google+, an attempt to improve on Facebook’s core design that has picked up tens of millions of users in its first few weeks.

So Facebook has been adding features to make the reigning social network more useful and convenient.

As the number of features grows, though, so does a corresponding problem: Most of Facebook’s 750 million users don’t know these features exist...

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